Pitch Deck - Needs Edits

1. Identify the topic -
Using branding and marketing methodologies, will a rebrand of FilmStruck,
a film streaming company, be used to build further exposure of classic films to Millennials?

2. Identify the main categories.

·       The problem

·       What success looks like.

3. Create the first category.

·        Millennials just don’t like film after 1970’s (title to NYP article)

·       Why is/what are the benefits of Classic film important to be exposed to?

4. Create subcategories.

·       Who are the potential competetors & Ways they Interact with consumers.

·       Existing customers expectations vs. millennials.

·       Ways of improving Filmstrucks service

·       Additional ways of marketing.